Project service: Visual Identity
Tanzfabrik Berlin
Spielzeit Campaigns
2023–2025
The Spielzeit campaigns for Tanzfabrik Berlin use expressive typography and bold slogans to turn the energy of performance into visual statements.
ClientTanzfabrik Berlin
Year2023–2025
ServicesPoster
Motiondesign
BackgroundEach Spielzeit we transform sound, movement and cultural moments into typographic statements that serve as both poster and performance. Onomatopoeia, ironic phrases or politically charged slogans become key visuals – in ever-evolving typographic styles and colour schemes – so that each new season feels like a fresh choreography. This flexible visual system allows each season to speak its own voice while remaining unmistakably Tanzfabrik. Bold, expressive, contemporary.
Taipei Biennial
2025
The 14th Taipei Biennial brings together artists who probe the unresolved pull of longing within Taiwan’s layered historical landscape.
ClientTaipei Fine Arts Museum
ServicesConsultancy
Strategy
Visual Identity
Print Media
Poster Campaign
Banner
Catalogue
Motion Design
BackgroundWhispers on the Horizon sets the tone for a visual identity shaped by attentiveness rather than assertion. Our design grows from the exhibition’s landscape of yearning, historical sediment and architectural presence — a context that resists simple translation. We developed a system that works through clarity and restraint, allowing the nuances of the newly commissioned and site-specific works to surface without being overshadowed. The identity remains flexible enough to follow the exhibition’s many voices while offering a calm structural frame. In this balance of openness and precision, the design echoes the curatorial approach and lets the Biennial’s atmosphere unfold on its own terms.
Our visual identity translates the atmosphere of quiet tension into a clear, responsive design.
Calm motion fragments clash and reconfigure, hinting at rupture and emergence. This marks a shift towards a more experimental and forward-looking energy, presenting the Biennale as a space of transformation and speculative play.
Typographic pairing
For the Latin texts we selected Exposure (205TF) to establish a stronger, more distinctive typographic signature that resonates with the Biennale’s themes of precision and poetic fragility.
GenWanMin is a contemporary Taiwanese Ming-style serif with open counters and subtly rounded terminals, perfectly balancing tradition and legibility.
Its moderate stroke weight and pronounced contrast harmonize with Exposure’s serif details, creating a cohesive visual dialogue between Latin and Chinese text.
Frauenhaus
Cocon
The women’s shelter Cocon has been offering protection and support for women in crisis for over 30 years.
ClientFrauenhaus Cocon
Year2024–ongoing
ServicesWebdesign
Printdesign
Visual Identity
Task/BackgroundIn addressing the sensitive topics of sexualized violence and emotional distress, visual communication often leans toward dark, heavy, and oppressive tones. However, together with the team from Frauenhaus Cocon, we deliberately chose a different approach. Our concept focused on illustrating the shelter as a warm, welcoming refuge.
The website was designed with the intention of creating a safe, accessible, and empowering space for women in crisis situations. Our primary focus was to develop a platform that is not only informative but also deeply empathetic. We carefully implemented security features and ensured smooth, intuitive navigation to create an environment that embodies the core values of the organization: protection, support, and empowerment.
Websitewww.frauenhaus-cocon.de
The use of Illustrations allow for a softer, more universal representation, avoiding direct associations that might be triggering or alienating.
The logo was carefully translated into eight languages and three different writing systems, ensuring accessibility and inclusivity and making it feel welcoming for women from various linguistic and cultural contexts.
Accessibility and safety are key. The website is available in eight languages, including Easy Language and German Sign Language (DGS). A persistent emergency button ensures immediate access to help at any time.
For added safety, we integrated a sticky “Exit”-button. With one click or tap, the site redirects to Google, blocking the back function to prevent traces of the visit. This ensures quick, discreet escape in potentially dangerous situations. Also the site’s wordmark “Frauenhaus Cocon” fades out when scrolling down, making it less identifiable at a glance.
Stadttheater Ingolstadt
Stadttheater Ingolstadt welcomes the city into a future of cultural exploration and inclusive community engagement.
ClientStadttheater Ingolstadt
Year2024–ongoing
ServicesCreative Direction
Visual Identity
Strategy
Print Media
Workshops
Motion Design
BackgroundWith its new team, Stadttheater is embarking on a new artistic journey that embraces the cultural richness of Ingolstadt. The opening campaign, which features multi-lingual and multi-scriptual greetings across Ingolstadt, embodies the theatre’s commitment to inclusivity, ensuring that all citizens of the city feel represented and invited to join this exciting new era. The theatres identity captures the balance between the classical traditions and the contemporary artistic expression. The design serves as a bridge between past and future, reflecting the theater’s ambition to engage a wide audience while honoring the cultural richness of Ingolstadt. This approach ensures that the Stadttheater remains not only a cultural landmark but also a hub for connection and creative growth in the community.
Directional TeamOliver Brunner
Sonja Walter
Julia Mayr
Myria Biel
The word mark of the Ingolstadt City Theatre consists of an extremely cursive serif font (Synt Turbo by ABC Dinamo), which combines classic elegance/tradition with modern dynamism and marks the new beginning of the theatre. History and tradition are catapulted into the future – the orientation is clearly forward-looking, and the unusual aesthetics of the ‘turboised’ typeface underline the artistic aspect of the theatre. The signet shows a playfully curved shape that can be seen as an ‘S’ – the initial letter of the municipal theatre – but at the same time leaves plenty of room for interpretation. Viewers can discover a mask, a face or other artistic elements in it.
The Intercultural Campaign, designed in 30 languages and more than 10 writing systems, marks the kick-off of the new season and welcomes each and everyone to the theatre.
The 24/25 season campaign clearly emphasises the signet. We pick up on the striking storylines of the individual plays and customise the signet visually.
Berliner Festspiele
Bringing together 6 unique festivals and 2 exhibition houses under one cohesive visual identity.
ClientBerliner Festspiele
Year2018–2022
ServicesVisual Concept
Editing
Organisation
Editorial Design
BackgroundBerliner Festspiele is one of the largest cultural institutions in
Berlin. All year round, they host a multitude of festivals, exhibitions and individual events in two houses – the Haus der Berliner Festspiele and the Gropius Bau.
Our main focus when developing and refining their identity was to give individual freedom to each single festival / event while still maintaining the umbrella brand’s overall visual language.
Differentiation through typography, unification through grid
Within the Berliner Festspiele universe, each festival’s unique character is expressed through its own typeface, highlighting the distinct identity of each festival.
Over the course of five years, we’ve developed countless visual worlds – made up of analogue experiments, multifaceted digitally created designs as well as collaborations with artists from all around the world.
MaerzMusik
MaerzMusik brings together avant-garde sounds and innovative musical experiences, redefining the landscape of new music in Berlin.
ClientBerliner Festspiele
Year2018–2022
ServicesVisual Identity
Illustration
Key Visual
Posters
Print media
Motion design
BackgroundMaerzMusik is a festival dedicated to pushing the boundaries of contemporary music, showcasing experimental sounds and pioneering compositions. Our design for MaerzMusik reflects its avant-garde spirit, using bold visual elements and dynamic layouts to mirror the festival’s commitment to musical innovation. By intertwining complex patterns and striking typography, we crafted a visual identity that resonates with the festival’s cutting-edge approach and its role in shaping the future of music.
Key Visual 2018 in Collaboration withBureau Klaus Alman
Key Visual 2019Robert Lippok & Lucas Gutierrez
Event FotosCamille Blake
Jens Backhus
Jens Backhus designs, plans and realises timeless, simple furniture and custom-made fixtures made from high-quality, authentic materials.
Client
Jens Backhus
Year
2023
Services
Visual Identity
Logo
Website
Background
Solid craftsmanship and the use of high-quality materials such as wood, metal, glass and natural stone give the furniture a long service life. Jens Backhu’s designs are created in close collaboration with his customers. They believe that every project should tell its own story. That is why they develop individual and sensible solutions for different room situations in order to achieve the optimum benefit for their customers. In doing so, they attach equal importance to a harmonious spatial effect with well thought-out details.
Every single piece that leaves their workshops has been made by experienced craftspeople with great attention to detail.
Staatsballett Berlin
Staatsballett Berlin is a defining institution that embodies the timeless elegance and dynamic energy of ballet in Berlin’s vibrant cultural landscape.
Client
Staatsballett Berlin
Year
2023–ongoing
Services
Consultancy
Workshops
Visual identity
Campaign strategy
Motion design
Posters
Print media
Web design
Background
As one of Germany’s leading ballet companies, Staatsballett Berlin plays an essential role in the development and preservation of the art of ballet both locally and internationally. This project allowed us to immerse ourselves in the world of dance, capturing its grace, energy and emotion and translating it into a visual narrative. Working closely with the amazing team at Staatsballett Berlin, we have created a design that we believe reflects both the art of ballet and contemporary design.
Fondazione Pitti Discovery
Fondazione Pitti, a foundation based in Florence, reflecting on the relationship between fashion, art, architecture, and communication.
Client
Pitti Immagine
Services
Visual Identity
Logo
Motion Design
Trailer
Background
Pitti Discovery have worked on projects and exhibitions with the likes of Matthew Barney, Vanessa Beecroft, Raf Simons, Karl Lagerfeld, Gosha Rubchinskiy and many more. We created their visual identity, website (offline by now) and had the pleasure to art direct and produce two «history-videos» (2011 + 2017) summarizing the milestones of the foundation’s past.
Credits
Sound trailer 2017 by Serkan Özkan & Klingt Eastwood (Victor Kerzl Remix)
Sound trailer 2011 by Victor Kerzl
History Trailer 2017
History Trailer 2011
Alwan338
Attracting the attention of the Manama public with a black and white series consisting of countless individual posters.
Client
Al Riwaq Art Space
Year
2014
Services
Visual Identity
Newspaper
Exhibition Design
Poster Series
Workshops
Background
Alwan338 is an annual exhibition project by Al Riwaq Art Space in Manama, Bahrain. Each year 20 international and 20 local artists are invited to create art pieces in public space within the block 338 – the area Al Riwaq is situated in. 2014 we were invited to develop the identity for the exhibition and furthermore take part as artists. We developed a visual concept for a series of countless individual posters which were pasted in public space all around town.
Photos by
Sergio Miranda, Ahmed Buasally, Chris Lawrence
The visual identity and poster series we designed for the Alwan338 Festival is based on three conceptual approaches.
Foundations
We developed four bold patterns consisting of repetitive basic graphic elements aligned to a linear grid. The graphic elements serve as foundation /basis of the visual identity and form the connecting links between graphic and typographic compositions.
Bilingualism
Working with Arabic and Latin is an exceptional challenge as not only two different languages but two different scripts with opposite reading and writing direction confront each other. We approach each bi-scriptual project individually. For Alwan 338 we developed a typographic grid allowing us to simply rotate the respective media by 180° in order to place the contents of the opposing languages. Both languages form each others foundations.
Alwan (Arabic for Colours)
White represents the presence of all colours, whereas black is an absence of colour. Obvious enough for us to keep our artwork black and white.
Also the design of the Alwan 338 newspaper is based on a typographic grid that allows us to simply flip the contents of the opposing languages. This way Arabic and English are treated completely equal and readers of both languages browse through the paper the same direction – they just have to turn the publication upside-down.