Project service: Illustration
Stadttheater Ingolstadt
Stadttheater Ingolstadt welcomes the city into a future of cultural exploration and inclusive community engagement.
ClientStadttheater Ingolstadt
Year2024 – ongoing
ServicesCreative Direction
Visual Identity
Strategy
Print Media
Workshops
Motion Design
Task/BackgroundWith its new team, Stadttheater is embarking on a new artistic journey that embraces the cultural richness of Ingolstadt. The opening campaign, which features multi-lingual and multi-scriptual greetings across Ingolstadt, embodies the theatre’s commitment to inclusivity, ensuring that all citizens of the city feel represented and invited to join this exciting new era. The theatres identity captures the balance between the classical traditions and the contemporary artistic expression. The design serves as a bridge between past and future, reflecting the theater’s ambition to engage a wide audience while honoring the cultural richness of Ingolstadt. This approach ensures that the Stadttheater remains not only a cultural landmark but also a hub for connection and creative growth in the community.
Directional Team
Oliver Brunner
Sonja Walter
Julia Mayr
Myria Biel
The word mark of the Ingolstadt City Theatre consists of an extremely cursive serif font (Synt Turbo by ABC Dinamo), which combines classic elegance/tradition with modern dynamism and marks the new beginning of the theatre. History and tradition are catapulted into the future – the orientation is clearly forward-looking, and the unusual aesthetics of the ‘turboised’ typeface underline the artistic aspect of the theatre. The signet shows a playfully curved shape that can be seen as an ‘S’ – the initial letter of the municipal theatre – but at the same time leaves plenty of room for interpretation. Viewers can discover a mask, a face or other artistic elements in it.
The Intercultural Campaign, designed in 30 languages and more than 10 writing systems, marks the kick-off of the new season and welcomes each and everyone to the theatre.
The 24/25 season campaign clearly emphasises the signet. We pick up on the striking storylines of the individual plays and customise the signet visually.
Berliner Festspiele
Bringing together 6 unique festivals and 2 exhibition houses under one cohesive visual identity.
ClientBerliner Festspiele
Year2018-2022
ServicesVisual Concept
Editing
Organisation
Editorial Design
BackgroundBerliner Festspiele is one of the largest cultural institutions in
Berlin. All year round, they host a multitude of festivals, exhibitions and individual events in two houses – the Haus der Berliner Festspiele and the Gropius Bau.
Our main focus when developing and refining their identity was to give individual freedom to each single festival / event while still maintaining the umbrella brand’s overall visual language.
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Differentiation through typography, unification through grid
Within the Berliner Festspiele universe, each festival’s unique character is expressed through its own typeface, highlighting the distinct identity of each festival.
Over the course of five years, we’ve developed countless visual worlds – made up of analogue experiments, multifaceted digitally created designs as well as collaborations with artists from all around the world.
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Digitaler Tourguide
A digital tour guide that leads you through the Berlin Wall Memorial in a vivid way with many interactive features.
ClientStiftung Berliner Mauer
Year2024
ServicesWeb-Application
Workshops
Animation
BackgroundThe Berlin Wall Foundation unites five historical sites: the Marienfelde Refugee Center Museum, the East Side Gallery, the Berlin Wall Memorial, the Günter Litfin Memorial and the Parliament of Trees against Violence and War.
We developed a tour guide for the Berlin Wall Memorial that includes various tours for different target groups. The focus was particularly on the tour for young people. In addition to explanatory videos in story mode – as known from social media – and interesting interviews with contemporary witnesses, there are numerous game-based features that ensure a varied user experience.
Interactive applications such as image comparison and story mode generate a gamified character.
FriEnt
Dialogue and communication as basis to collectively shape, develop and strengthen peace and crisis prevention.
Client
FriEnt Working Group on Peace and Development
Year
2020–ongoing
Services
Branding
Visual Identity
Logo
Magazine
Print Media
Illustration
Event Design
Motion Concept
Social Media Concept
Background
The Working Group on Peace and Development (FriEnt) is an association of eight organisations and institutions committed to highlight the importance of peacebuilding to policy-makers and the public at large. Members include «Brot für die Welt», «misereor», «giz», «Friedrich Ebert Stiftung» and more.
We were assigned to redesign their visual identity focussing on a clear and sharp representation of the brand. The minimalist typographic concept is accompanied by a lively colour scheme and playfully interwoven illustrations.
Our visual identity focusses on a clear and sharp typographic representation of the institution accompanied by a lively colour scheme and interwoven illustrations which playfully portray complex topics around peace building.
M4 Models Sedcards
Since 2012 we’ve designed the Berlin Fashion Week sedcards for Berlin and Hamburg based model agency M4 Models.
Client
M4 Models
Year
2012–2017
Service
Illustration
Background
Over the course of 5 years and 10 seasons we’ve developed experimental visuals for their models’ fashion week show cards. We used the model photographs as basis for diverse illustrative and graphic adaptions representing the
Website
www.m4models.de
SS2017
WS2017
