Project category: Music

Berliner Festspiele

Bringing together 6 unique festivals and 2 exhibition houses under one cohesive visual identity.

ClientBerliner Festspiele

Year2018-2022

ServicesVisual Concept

Editing
Organisation
Editorial Design


BackgroundBerliner Festspiele is one of the largest cultural institutions in
Berlin. All year round, they host a multitude of festivals, exhibitions and individual events in two houses – the Haus der Berliner Festspiele and the Gropius Bau.
Our main focus when developing and refining their identity was to give individual freedom to each single festival / event while still maintaining the umbrella brand’s overall visual language.

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Differentiation through typography, unification through grid

Within the Berliner Festspiele universe, each festival’s unique character is expressed through its own typeface, highlighting the distinct identity of each festival.

Posterarchive 2016–2021

BFS-Layer
Festival-Layer
Key Visual-Layer

Over the course of five years, we’ve developed countless visual worlds – made up of analogue experiments, multifaceted digitally created designs as well as collaborations with artists from all around the world.

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Jazzfest Berlin

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© Adam Janisch
© Roland Owsnitzki
© Adam Janisch
© Roland Owsnitzki

The Sun Machine Is Coming Down

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Poster with large lettering and images of a building on a yellow circle in the background in an illuminated display case at night
© Eike Walkenhorst
Poster with large lettering and images of a building on a yellow circle in the background in an illuminated display case at night
© Eike Walkenhorst

Musikfest Berlin

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Theatertreffen

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Maerz Musik

Everything Is Just for a While

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Immersion

Circus

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MaerzMusik

MaerzMusik brings together avant-garde sounds and innovative musical experiences, redefining the landscape of new music in Berlin.

ClientBerliner Festspiele

Year2018-2022

ServicesVisual Identity

Illustration

Key Visual

Poster Series

Printed Matter

Trailer

BackgroundMaerzMusik is a festival dedicated to pushing the boundaries of contemporary music, showcasing experimental sounds and pioneering compositions. Our design for MaerzMusik reflects its avant-garde spirit, using bold visual elements and dynamic layouts to mirror the festival’s commitment to musical innovation. By intertwining complex patterns and striking typography, we crafted a visual identity that resonates with the festival’s cutting-edge approach and its role in shaping the future of music.

Key Visual 2018 in Collaboration withBureau Klaus Alman

Key Visual 2019Robert Lippok & Lucas Gutierrez

Event Photos by
Camille Blake

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Staatsballett Berlin

Staatsballett Berlin is a defining institution that embodies the timeless elegance and dynamic energy of ballet in Berlin’s vibrant cultural landscape.

Client
Staatsballett Berlin

Year
2023–ongoing

Services
Consultancy 
Workshops 
Visual identity 
Campaign strategy 
Motion design 
Posters 
Print media 
Web design

Background
As one of Germany’s leading ballet companies, Staatsballett Berlin plays an essential role in the development and preservation of the art of ballet both locally and internationally. This project allowed us to immerse ourselves in the world of dance, capturing its grace, energy and emotion and translating it into a visual narrative. Working closely with the amazing team at Staatsballett Berlin, we have created a design that we believe reflects both the art of ballet and contemporary design.

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Theatertreffen
2021

Client
Berliner Festspiele

Year
2021

Services
Visual Identity
Magazine
Print Media
Poster
Web Design
Barrier-Free
Trailer

Background
Every year, the TheaterTreffen festival brings remarkable productions from Germany, Austria and Switzerland as well as works by emerging artists from across the world to Berlin. Having a long history and tradition, the TheaterTreffen constantly brings socially relevant topics into focus with its several artistic and discursive formats. For the key visual of TT21 we collaborated with Rachel Maclean taking her animated eye as basis for several short trailers and animations for digital displays in public space.

Photo:Eike Walkenhosrt

In collaboration with theaternetzwerk.digital we also created a digital digital stage on which the festival was streamed live and viewers could attend after parties in the virtual garden.

Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
Photo: Eike Walkenhorst
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Jazzfest Berlin 
2020

Cancel, replace, swap, rearrange, rethink, reschedule, erase, overwrite, and after you’re finally done: start all over.

Client
Berliner Festspiele
Year
2020

Services
Visual Identity
Logo
Illustration
Poster Series
Print Media
Motion Design
Trailer

Background
The Corona pandemic made life for the Jazzfest team more than hard – it was impossible to plan an international festival with lockdowns, new policies, and regulations changing every minute all around the world. Our visual concept for Jazzfest Berlin 2020 reflects the team’s process one-to-one. Crossing out, overpainting, highlighting,  rearranging.

The Berlin crowd gladly helped us with the overwriting and tagging

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Photo: Camille Blake
Photo: Wolf Daniel/Roulette Intermedium
Photo: Camille Blake
Photo: Camille Blake
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Tanznacht Berlin
2020-2021

Our 3rd collaboration with Tanzfabrik Berlin created a dynamic representation of contemporary dance influenced by the turbulent times that we live in.

Client
Tanzfabrik Berlin

Year
2020–2021

Services
Visual Identity
Publication
Print Media
Poster Series
Web Design
Merchandise

Background
Displacement has become a pivotal experience of our contemporary world and one of the most significant consequences of neo-liberal society and its inequalities. Tanznacht Berlin 2020: VERTIGO refers to the difficulty in finding orientation, to a state of constant dizziness, where crises are followed by crises, and society seems constantly on the verge of collapse while more and more technological innovations are pushed on the market. The five-day programme of dance performances and a choreographic group exhibition was framed by a symposium, a documentary film programme, performative tours, musical performances, discussions and community events.

Event Photography by 
Dieter Hartwig

Displacement and reorientation:
Visions of humanity in space

Visually translating the subjects of displacement and re-orientation we used Don Davis’s space art portrayals from the 1970’s as key visuals – artistic visions of future space colonies and humanity in space. The artworks reflect the main thematic focal points: finding orientation in a state of displacement and the critically transgressive power of imaginative travel. They propose strange and unexpected visions of possible futures, powerful scenarios that can be disturbing or amusing, comfortable or aggressive. They reimagine behaviours, relationships, orders (and disorders) within our current society and consider how some divergent impulses collide or evaporate.

The festival publication is the key media.

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Quillo

Quillo is an ensemble that has been producing today’s music for tomorrow’s ears for almost 20 years – an association that spans its umbrella over this crazy endeavour – contemporary art in rural areas.

Client
Quillo

Services
Creative direction
Visual identity
Posters
Print media
Web design

Background
The Quillos do not shy away from commuting on the north-south axis Uckermark-Eberswalde-Berlin. Everyone would like to travel even more by train, but in rural areas it is really difficult without a car. The generation change has begun, music is played on iPads and some Quillos are even digital natives.

The spirit: music in the making, always fresh, sometimes unexpected, often surprising. Driven by what connects. With people and for people, and a penchant for challenges. A family atmosphere, established structures, new friends and old acquaintances. Anyone who works closely with the Quillos says you and sits at the table. A bit of friendly chaos – but only where it belongs, please.

Colorful illustrations in the shape of the letter Q Colorful illustrations in the shape of the letter Q

Large, bold typography, placed within a clear rythmic grid is intertwined with rough, sometimes abstract illustrations that create event-specific visuals!

Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Photo of a street in the village where a colorful poster with writing hangs on a lamppost Photo of a street in the village where a colorful poster with writing hangs on a lamppost
Photo of a street in the village where a colorful poster with writing hangs on a lamppost Photo of a street in the village where a colorful poster with writing hangs on a lamppost
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Typographic poster with bright colors and flat shapes Typographic poster with bright colors and flat shapes
Photo of a rural property where a damaged poster hangs on a pole Photo of a rural property where a damaged poster hangs on a pole
Several freely placed colorful flyers with large lettering Several freely placed colorful flyers with large lettering
Flyer with large colorful flat illustrations and large font. To the right, the inside of the opened flyer is shown, where text and illustrations can be seen
Flyer with large colorful flat illustrations and large font. To the right, the inside of the opened flyer is shown, where text and illustrations can be seen
Flyer with large colorful flat illustrations and large font. To the right, the inside of the opened flyer is shown, where text and illustrations can be seen
Flyer with large colorful flat illustrations and large font. To the right, the inside of the opened flyer is shown, where text and illustrations can be seen
Flyer with large colorful flat illustrations and large font. To the right, the inside of the opened flyer is shown, where text and illustrations can be seen
Flyer with large colorful flat illustrations and large font. To the right, the inside of the opened flyer is shown, where text and illustrations can be seen
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Jazzfest Berlin 2021

Abstract shapes intertwine, merge, interact and create impressions of changing rhythm and shifting compositions.

Client
Berliner Festspiele

Year
2021

Services
Visual Identity
Logo
Illustration
Poster Series
Print Media
Motion Design
Trailer

Background
Presenting both style-defining icons of jazz and young positions from a wide variety of styles, Jazzfest Berlin presents a festival programme full of creative border-crossings and collective visions. Jazzfest Berlin has become a thriving melting pot for musicians and artists of all nations, interests and genders. The Covid-pandemic forced the Jazzfest team to setup a hybrid concept enabling live-streams on arte.tv. The 2021 edition was the first one to partly open its doors to the public again. Live music was finally back.

Sound on!

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Photo: Camille Blake
Photo: Camille Blake
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Tanzfabrik Berlin

Our collaboration with Tanzfabrik Berlin dates back many years and includes services from consulting and design to web development and filming.

Client
Tanzfabrik Berlin

Year
2018–ongoing

Services
Consulting
Workshops
Branding
Visual Identity
Book
Corporate Design
Editorial
Motion Design
Poster
Print Media
Social Media Concept
Web Design

Background
As a production and performance venue and school for contemporary dance techniques, Tanzfabrik Berlin has enjoyed national and international recognition in the dance and performance scene and beyond for more than 40 years. Starting with several workshops we helped the Tanzfabrik team to unterstand, structure and sharpen their cosmos around the art of dance, performances and education. The jointly developed identity compass served as basis for the visual concept we developed for Tanzfabrik’s two branches – SCHOOL and STAGE – visually connecting them as family while still leaving enough freedom for each of them to individually react to their own needs.

Website
www.tanzfabrik-berlin.de

Credits
Cover Photo by Marc Schuhmann (2015)

Photo: Udo Hesse (1982)

The design concept can easily be adapted to various media by the Tanzfabrik’s in-house team

Contemporary Class „From Inside to Outside“ by Marion Sparber

Improvisation by Sita Ostheimer
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Musikfest Berlin
2019

Haptic experiments with fluid coatings and colours result in diversified materialistic textures representing the different phases of music.

Client
Berliner Festspiele

Year
2019

Services
Visual Identity
Illustration
Key Visual
Magazine
Poster Series
Printed Matter
Trailer

Background
Musikfest Berlin 2019 marked the launch of the concert season in Berlin. Over 21 days, 26 events at the Philharmonie, its Chamber Music Hall and at Konzerthaus Berlin presented 65 works by around 25 composers, featuring 22 instrumental and vocal ensembles and more than 50 soloists from the international music scene. For the key visual of Musikfest Berlin 2019 we worked with purely analogue, haptic overlays experimenting with coatings of colour and fluid material.

Different techniques result in various diversified materialistic textures representing the different phases of music. All motifs work with layerings, depth, materiality, and structures wihtout the use of colour ion order to emphasise the haptic results.

Chaos and harmony are only a matter of magnification.

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Photo: Adam Janisch
Photo: Monika Karczmarczyk 
Photo: Monika Karczmarczyk 
Photo: Adam Janisch
Photo: Adam Janisch
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